Financial Planning as An Employer Benefit

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Specialized Knowledge
Main
10/19/2023
5:00 PM - 6:00 PM
Commonwealth 2/3

This session will discuss how to expand access to financial planning to underserved populations and create a pipeline of prospective clients by offering financial planning as an employer benefit. It will discuss how to structure an offering for efficiency, how to track and manage a pipeline of prospects, and how to deliver effective advice in a short amount of time. The ultimate goal of this presentation is to provide members with a new, often overlooked way to serve more people, create better prospect pipelines, and create a new training opportunity for young advisors.

Learning Objectives:

  1. Understand what financial planning as an employer benefit is, and how it could fit within your practice 
  2. Learn how to structure this service and maximize efficiency
  3. Determine how to leverage this service to create a prospect pipeline and to develop younger advisors