2nd Story Wealth
Financial Planning for Professionals, Business Owners, and Families Navigating Life Transitions and Building Wealth with Intention.
At 2nd Story Wealth Planners, we are a team of CERTIFIED FINANCIAL PLANNERS™ with over 20 years of experience, partnering with individuals, families, and small business owners, particularly People of Color and their allies, to navigate life’s transitions and pivotal moments with confidence.
Through personalized financial planning, we help our clients build and preserve wealth with clarity, structure, and purpose.
Who We Serve
Our clients are often:
• Mid to senior-level professionals experiencing income growth
• Business owners and solopreneurs balancing personal and business finances
• Individuals receiving equity compensation (RSUs, stock options, ESPPs)
• Families navigating major life transitions
• People of Color and allies seeking values-aligned financial guidance
Many of our clients reach out during key inflection points:
• A significant increase in income or career advancement
• Receiving equity compensation and unsure how to manage it
• Preparing for or navigating retirement
• Going through a life transition (marriage, divorce, growing family, loss)
• Wanting to bring structure, clarity, and coordination to their life
What We Specialize In
We help clients navigate complexity with clarity, especially during periods of growth and transition:
• Career & income growth planning
• Equity compensation planning (RSUs, stock options, ESPPs)
• Business owner & solopreneur planning
• Tax-aware investment and retirement planning
• Life transitions & family planning
• Legacy & generational planning
Our Approach
Our approach combines institutional-level investment and planning expertise with a deeply personal, relationship-driven experience.
We take the time to understand not just numbers, but values, priorities, and the life you’re building, so every recommendation is aligned and actionable.
Disclaimer: Limitations. This list only serves as a resource to assist an individual in
identifying a potential advisor for their review and consideration. The appearance of an
adviser on the list is not endorsement by NAPFA of that advisor's services. There can be
no assurance that you will experience a certain level of results or satisfaction if you
engage a listed advisor. Except for the NAPFA membership fee, the listed advisor did not
pay NAPFA a separate fee to appear on the list.

